Marketing News

Lemme Links with Fellini Coffee to ‘Wake Up’ New Yorkers

The activation will take place at all three coffee shop locations in Chelsea, SoHo and West Village at the start of New York Fashion Week.

Lemme – Kourtney Kardashian Barker’s line of vitamins and supplements – will collaborate with New York-based café Fellini Coffee to deliver a boost of energy ahead of one of the city’s busiest weeks of the year — New York Fashion Week.

The activation will take place at all three Fellini Coffee locations in Chelsea, SoHo and West Village at the start of NYFW, from Sept. 5-7.

Guests will be able to sample some of Lemme’s latest innovations, including their recently released Lemme Wake Up gummies, formulated to boost energy anytime with caffeine and coffee bean extract.

The Lemme x Fellini collaboration will reimagine Fellini’s space with a touch of Lemme’s signature lilac tones, and feature two limited-edition, Lemme-inspired drinks: an iced almond vanilla latte and an iced almond vanilla matcha latte.

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